10 ventures will receive seed capital for $764 million from the Sena Entrepreneur Fund

MIGUEL ORLANDO ALGUERO

THE COUNTRY | MANIZALES

10 business plans were selected in the first closing of the Sena Entrepreneur Fund call for Manizales. These ventures will receive seed capital amounting to $764,805,500 million.

The second closure will be known in the coming weeks. This program is the result of an exchange between the Sena, the Mayor's Office of Manizales and the Government of Caldas, which borders on $1,600 million to leverage entrepreneurs in the region.

Employment

Paula Castillo, regional liaison for the Sena Business Development Center (CDES) and responsible for this program, specified that there is a focus on job creation. “Fund to undertake will give these 10 business plans that seed capital, which seeks to create companies and generate quality and formal employment.”

She explained that the Fund matches the amount it delivers and the number of jobs that will be generated, with the objective that these resources are forgivable or reimbursable. “The Sena accompanies the execution and the auditing is done by an external agent hired by the Sena, who monitors so that these resources are allocated as scheduled in the operational plan and guarantees that these jobs are being generated every 3 months for 12 months. months".

The goal is the generation of 47 potential formal jobs and there will also be counterparts with the Sena.

LA PATRIA presents the first group of selected companies, which will begin this process to grow and position themselves, create jobs and promote economic development.

Hacienda el Bosque

*Businessman: Juan Martín Pérez, owner and business manager.

10 emprendimientos recibirán capital semilla por 4 millones de Fondo Emprender del Sena

*Company: is an agricultural and tourist farm dedicated to conservation and sustainable production. The beneficiary line is nature tourism and bird tourism, its purpose is the experience of photography through spaces for bird and fauna and flora observation. Located at km 18 via Magdalena.

*Operation: for 3 years.

*Expectations: generate sustainable development, focus on nature through cabins and a restaurant specializing in regional cuisine, generate employment, create environmental and social awareness through tourism.

*Investment: improve the current infrastructure and increase the installed capacity with the cabins.

*Employment: seven, five at this time and two more with the construction of the cabins.

hooks

*Businessman: Ricardo Garcia Naranjo

*Company: dedicated to the design, manufacture and marketing of casual and sports clothing for men, in the youth segment between 20 and 35 years old.

*Operation: He started with this business model two years ago.

*Expectations: consolidate the company, increase sales, reach more clients, give more jobs to female heads of household and generate greater impact.

*Investment: in equipment, working capital, labor and operating expenses.

*Employment: 5 direct and 5 indirect.

human learning

*Businessman: Pavel Andrei Osorio, general manager

*Company: is dedicated to systems analysis and software development, offers its services in Bogotá, Medellín and Manizales, has focused on virtual education issues, through virtual courses, implements and adapts learning platforms known as LMS .

*Operation: for six years.

*Expectations: grow, offer better services to customers, stop outsourcing and hire staff.

*Investment: get design and development teams.

*Employment: 5 direct, projected for 2022 from 10 to 15 jobs.

Promoter

*Businessman: Jesús Alberto Salazar, entrepreneurial manager

*Company: manufactures organic disinfectant and degreasing products based on bromelain, pineapple extract. It is sold in the region and Medellín. The tests were carried out in the Sena laboratories in order to avoid the use of chlorine.

*Operation: the project has been hand in hand with the Seine for five years and the enterprise for nine months.

*Expectations: legalize and formalize the company, generate employment, take out the product in gallons, cans and atomizers, strengthen laboratory tests.

*Investment: raw material, hire promoter and domiciliary, implement promotion and marketing strategies.

*Employment: 4 jobs.

Tourism of Nature and Culture Casa Grande

*Businessman: Alejandro Montaño, manager

*Company: was born in the village of Morrogordo for nature tourism and coffee culture, with the aim of presenting natural wealth, bird watching, spaces planted with coffee and walnut trees and rural accommodation with a landscape approach.

*Operation: It has been operating for a year and a half.

*Expectations: to become a benchmark in tourism, to increase accommodation capacity, for people to learn about the project and enjoy the attractions.

*Investment: adapt the tourist experience to be safe, in adequate, comfortable and pleasant infrastructure, hire people to function and comply with the regulations of the National Registry of Tourism and rural accommodation.

*Employment: 5 and 7 positions.

Wapache

*Businessman: Sebastián Garzón Rodríguez, director.

*Company: is dedicated to the manufacture of decorative articles in paper and cardboard for events and parties. It operates in Manizales and Bucaramanga, they also sell decorative kits.

*Operation: for eight years.

*Expectations: it is a family business, so convert the business into the family base and generate employment, with the leadership of Juliana Garzón, Sebastián's sister.

*Investment: machinery for cutting paper and cardboard and other materials.

*Employment: four direct.

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